Gentrification affects an increasing amount of people in urban environments, causing businesses to go under and culture to be lost. “Be a Neighbor“ by Airbnb takes a stance authentically, to lift the voices of those who know the local area best, the neighbors, because nobody knows a neighborhood, like the people who have lived there for years, decades, or even generations. Airbnb will let travelers have the most authentic travel experience and give back the community.