Conceptual | Illustration / Animation | 2019

THE PROBLEM

The general view of the homeless population is limited when in 2019, 1 in every 125 New Yorkers experienced homelessness.

THE INSIGHT

15% of people experiencing homelessness are living on the streets, while 85% are in shelters.

THE IDEA

Coalition for The Homeless releases the Help campaign, with info videos, and interactive site and interactive HELP statues to break stereotypes.